Monday, August 15, 2011

UPMC/Highmark Argument Targets Media Markets

The highly publicized UPMC/Highmark health insurance disagreement highlighted heavily by our blog and most Western and Central Pennsylvania newspapers is now hitting the general public in full force. Both healthcare companies are heavily advertising their services via newspaper, radio, and magazine advertisements. Now that the two healthcare giants are unofficially competing for the same market, they are marketing towards the same patients for healthcare renewals and new business.  This advertisement barrage is not expected to slow or decrease in the immediate future, as current patients within the UPMC/Highmark healthcare system make their choice between which organization they want to stay with.

As mentioned in previous blog posts, if you have Highmark insurance and are also a patient within the UPMC Healthcare system, Attorney Doug Stoehr advises you to carefully examine any correspondence that your health insurance and medical provider may send you.  It is important to be as knowledgeable as possible about what you are entitled to from your insurance company and your healthcare provider, especially when major changes are occurring within those systems.  Attorney Stoehr is a lawyer specializing in personal injury and services the western and central Pennsylvania area.  If you would like to consult with him about a possible personal injury claim, please contact our law office.

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